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SPARK: How Service Ignites Sales
Somewhere between the scripts, the funnels, and "always be closing," sales got robotic. SPARK is here to fix that.
After years of training banking sales teams, coaching new business owners, and mentoring new real estate agents, April Sampé Foster kept seeing the same thing: the people who struggled weren't missing talent. They were missing connection.
SPARK stands for Serve People Authentically, Respectfully, Kindly. It's a simple, powerful framework for anyone in sales who wants to stop chasing transactions and start building real relationships, the kind that lead to trust, loyalty, and lasting success.
Drawn from real experience in banking, real estate, and coaching, this book will show you how to see the person in front of you again. Because when you serve people right, the sales take care of themselves.
Ready to trade robotic for real?
Realty One Group Visionaries/ April Foster

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